Moncler

Moncler

about us

Italy has many luxury fashion brands to its name – it won’t be wrong to say that it is the hub of European fashion. Moncler is another such fashion house from the country. It was founded 69 years ago in 1952 by Rene Ramillon and Andre Vincent. The brand was named after the same village it originated from, Moncler being short for Monestier-de-Clermont.

Clean and Minimalistic

The unique value proposition of this luxury brand is that it is mainly known for its premium skiwear. In other words, the brand is trendy among the elite who want to buy $1200 worth of winter jackets. The brand is high-quality, exclusive, and expensive enough to easily slide into the ‘luxury’ variant.

Moncler’s jackets are known for their premium quality and ever-lasting designs. The trims and cuts are contemporary with a touch of high-end fashion. But what makes them stand out the most is the fact that they are filled with feathers down. On top of that, Moncler takes it a step ahead by using forward techniques such as ‘lacquered nylon’ and fur trims to make its products more exclusive and hard-to-get.

 The elite are crazy about Moncler’s jackets. They are premium quality in both style and comfort. They are designed to make you look chic and are exceptional at providing insulation.

The luxury brand was bought by Remo Ruffini in 2003 and went through rigorous repositioning and development after substantial economic difficulty. However, this added even more distinct creativity to the brand’s product and has since been quite popular among fashionistas.